Free guide

The Venture-Building Guide

The framework and diagnostic questions behind PropertyAlpha, The Athlete Circle, and Journey Through Luke. Free, and useful in 15 minutes.

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What's inside

  • The 10-folder operating scaffold we set up for every venture we build
  • The 10 diagnostic questions that separate real ventures from expensive hobbies
  • A competitive positioning framework so you stop building what already exists
  • The 90-day roadmap we run on our own ventures
  • The 3-question test that tells you whether to keep building or stop

Seven pages, about 15 minutes to read.